About Us

About Siorai

About Brand

Siorai creates one-of-a-kind jewellery rooted in Jaipur’s craft heritage. Handcrafted slowly by skilled artisans, each piece reflects individuality, meaning, and timeless connection. No mass production, only intentional design made to last in spirit and form.

About Value

We believe in a friendly, transparent environment built on integrity. We deliver on our promises, protect our work, ensure purity and quality, and act professionally. Adaptable by nature, we value sustainability, customer satisfaction, and lasting relationships rooted in trust.

About Legacy

The strength of Vimal Enterprises has always come from its people. Across four generations, every chapter of our journey has been shaped by individuals who brought vision, discipline, and innovation to the business. From traditional gemstone trading to modern jewellery design and branding, our stakeholders represent the evolution of a 75-year legacy.

About Stakeholders

The Legacy of Vimal Enterprises – 75 Years, Four Generations, One Commitment to Craft.Vimal Enterprises is shaped by the people behind it. Across four generations, each stakeholder has contributed vision, discipline, and innovation, guiding the brand’s 75-year journey from gemstone trading to fine jewellery. From the foundational integrity of Shri Prem Chand Jharchur, to the transformative leadership of Shri Kamal Chand Jain, the creative insight of Sunita Jain, the modern vision of Aman Jain, and the empathy-driven communication of Anisha Jain, every role reflects evolution with purpose. Together, they uphold trust, quality, and craftsmanship while adapting to changing times, forming a legacy rooted in family values and forward-looking thought.

Introducing Siorai

Siorai is more than a jewellery brand, it is a philosophy shaped in the narrow lanes of Jaipur and carried to women across the world who believe in the power of individuality. Every piece we create begins in a city where craft is not a profession but a legacy, passed through generations of artisans who understand the soul of jewellery.

About the Brand

From the beginning, Siorai was built on a simple truth: jewellery is personal. It should speak to your spirit, hold your story, and reflect your identity. That is why every Siorai creation is one-of-a-kind. Not duplicates. Not mass produced. Each piece is crafted with intention designed to celebrate individuality instead of conformity.